Flashtalking

Why Flashtalking?

Flashtalking is a leading global independent platform for ad management, data activation and unified insights, offering brands and agencies the technology and scale to deliver impactful, data-driven creative advertising.

Flashtalking’s creative and analytics platform leads the ad management and analytics market by providing advertisers with innovative products, services and support to create, activate and measure data-driven digital advertising across desktop, mobile and connected TV. Flashtalking serves billions of ad impressions throughout the US, Europe and international markets.

Market Opportunity

The size of the U.S. Internet advertising market was approximately $49.5 billion in 2014, with a nine-year compound annual growth rate of 17%. Flashtalking addresses the high-growth mobile, video, rich media and display sub-markets, which represent approximately 40% of the total U.S. Internet advertising market.

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Company Milestones

  • Spongecell becomes a Safeguard partner company
  • Spongecell expands operations into Japan
  • Spongecell partners with DSP Adgravity to expand operations into Spain
  • Spongecell launches CORE (Creative Optimization and Relevance Engine)

Powering data-driven creative, for creative-driven results.