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Evidon Expands Portfolio of UK and European Clients with Impressive New Wins
London, United Kingdom, October 6, 2011 — Evidon today announced a raft of new client wins in the UK and across Europe.
Evidon is the largest provider of privacy and compliance solutions in the world and creates a reliable platform for companies to comply with the European ePrivacy Directive, industry self-regulatory programmes, auditing and managing website cookies, underscored in local languages. Evidon's scalable services enable companies to provide transparency to consumers by helping them control how their information is used online, earning trust and helping businesses to build their brands and participate in online behavioural advertising with confidence, which generates better results.
Added to Evidon's extensive list of clients in the UK and Europe are Rocket Fuel, Collective, Media6Degrees, MediaMath and Turn.
Pierre Naggar, Managing Director of Europe for Turn, commented: "At Turn, we value transparency and take the protection of consumer privacy very seriously. We felt it was important to partner with a company that has demonstrated a flawless track record in online privacy and compliance, and look forward to working with Evidon to provide our platform clients with the most reliable and scalable compliance solutions."
Steven Filler, Managing Director, Collective UK, added: "Both Collective's media and technology businesses were built to serve brand advertisers who are committed to consumer choice and increased transparency. We're delighted to provide our advertising and platform clients with Evidon's market proven privacy and compliance solution and encourage self-regulation across the entire display ecosystem".
CEO of Evidon, Scott Meyer, comments: "Evidon is expanding fast across the UK and Europe as businesses increasingly recognise the importance of online advertising transparency. There is also significant demand for networks that are both compliant and easy to integrate with compliant ads from brands, which only Evidon can deliver. These new wins demonstrate Evidon's leading position in the market and we will be announcing further wins over the next few weeks".
About Evidon
Evidon is the world's first and largest dedicated provider of privacy and compliance solutions for digital media.
The company provides strategy and technology to help leading brands, agencies, publishers, and solutions providers comply easily with privacy law and self-regulatory "Ad Choices" programs across North America and Europe. Evidon serves Ad Choices notice on billions of impressions on behalf of these businesses--in the U.S. and in local languages across Europe--giving consumers transparency into and control over how their information is used online. With insights fuelled by its popular Ghostery browser extension and its rich, 800+ company privacy database, Evidon also helps businesses control their audience data.
By protecting themselves and empowering consumers, businesses build their brands and improve results. For more information, please visit www.evidon.com
SOURCE: Evidon
