Swaptree.com is an internet-based service that leverages a proprietary trading technology to enable users to swap books, CDs, DVDs and video games for free. Based in Boston, MA,
Launched in July 2007, Swaptree.com allows consumers to obtain items in a way that is cost-effective, friendly to the environment, and rooted in the basic notion of sharing. Unlike auction sites, classified ad services, or other e-commerce sites which sell used items, Swaptree.com is completely free, and doesn’t involve buying or selling. After signing up for the service, consumers simply add items they would like to trade to their "have list", and put items they would like to receive on their "want list." Swaptree’s trading engine then instantly shows the user all the items they can receive in return for the items they are trading. The only expense members incur is the cost of shipping, for which labels can be purchased and printed directly from the Swaptree website.
Swaptree trades are cost-effective because they save consumers from having to purchase new books, movies, music and games at escalating prices. In addition, Swaptree helps its users to be more environmentally conscious because they reduce landfill growth from consumers throwing away unwanted goods. By the end of the year, Swaptree will have a million items listed for trade, making it easy for users to use the website to discover new authors, musicians, films, and games for free. The Swaptree website has many of the features users have come to expect from other community sites, including discussion forums; the ability to create smaller trading groups around certain interests or types of items; and tools for integrating Swaptree with other e-commerce sites such as Amazon.com and social networks such as Facebook and MySpace.
Website:
www.swaptree.com
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